Sustainability as an innovation strategy in cosmetics

2024-01-20T14:27:10+01:00Thursday 11 January 2024|Environment, Health - Cosmetics - Agribusiness, Packaging, Research|

STRATEGY #1: SUSTAINABILITY In this uncertain environmental context accompanied by individuals' growing ecological awareness, cosmetics companies are moving forward greener processes and sustainable cosmetics to reduce environmental pollution and greenhouse gas emissions. More and more consumers, particularly Millennials and Gen Z, are becoming aware of the negative impact of products on the environment, giving ...

Natural ingredients as an innovation strategy in cosmetics

2024-01-09T17:38:48+01:00Tuesday 9 January 2024|Health - Cosmetics - Agribusiness, Innovation, Sustainability|

STRATEGY #2: NATURAL INGREDIENTS The market is increasingly leaning towards products featuring natural and organic components, steering clear of ingredients that are contentious or could pose health risks. Simultaneously, there's an escalating movement towards "clean beauty," spotlighting ingredients that are non-toxic and safe. Despite the burgeoning interest in clean beauty products, the industry confronts ...